Lobke Broos, known for her work at the Nederlands Fotomuseum, is the initiator of ROOF-A. A new cultural place for exhibitions, cultural encounters, entrepreneurship and networking in the bustling Scheepvaartkwartier. The opening is Friday 5 November 2021.
The concept works two ways: ROOF-A Gallery and ROOF-A Development. It will be a platform for art, with adventurous exhibitions, but also a starting point for cultural initiatives. ROOF-A Development focuses on artistic projects, organises cultural programmes for companies in ROOF-A Gallery and provides strategic advice to cultural institutions in the area of development and relationship management. Connecting people and culture.
ROOF-A Gallery and ROOF-A Development
The gallery is located at monumental Westplein 9b in resides in the former club of the Nedlloyd shipping company from the 1960s. With three solo exhibitions, by Gijs Assmann, Tania Franco Klein, Marjan Teeuwen and three previews of major shows with Kalliopi Lemos, Marc Mulders, Diana Scherer and a Rooftop installation by Atelier Van Lieshout. Lobke Broos: ‘The installation will be the landmark of ROOF-A and will be a connection of art across all districts of Rotterdam.” Together it will outline the policy, on the crossroads of photography, visual art, fashion and design.
The enterprise aims to collaborate with galleries, commissioning artists for projects and sales exhibitions. All exhibitions last three months. In order to do justice to the quality and to be able to fully activate the network. As a cultural enterprise, it has both a social and business responsibility. ROOF-A Gallery and ROOF-A Development complement each other in this respect with an innovative mix of partners and memberships, coaching, investing and presenting. The Young Talent programme will start in early 2022: an annual collaboration with a company or private individual. The AkzoNobel Art Foundation is the first partner in this programme.
Open from Thursday to Saturday 12 to 5 PM.
Cover: Marwan Magroun